Sunday, March 22, 2015

Excellent article shared by Tiffany... Why Leaders Should Brand Their School

http://blogs.edweek.org/edweek/finding_common_ground/2013/12/why_leaders_should_brand_their_schools.html

2 comments:

Julie Turnbull said...

"Why should we allow people to create their own perceptions, which could be rooted in misinformation, based on word of mouth or what is published in the local paper?"

I AGREE! We should shape the public's perception of our school, not allow those on the outside looking in, those who aren't involved in any way in some cases, paint a picture of who we are. No business or private entity would do that. Politicians don't even do that. If they did, they would never win an election.

Mary Jo Swiger said...

Great response, Julie!